SlimWare Utilities is an American information technologies company that produces cleaning and optimization programs for an international market. The products they produce center on using crowdsourced feedback to generate real time reviews and quality evaluations of other programs.
Slim Cleaner's primary scan quickly isolates all of the junk data that can build up over time. It flags temp files, history files, internet logs - all of the stuff that wastes disk space and diminishes your computer's performance.
History
SlimWare Utilities CEO Chris Cope launched the company in 2009. This launch corresponded with that of FixCleaner, a general cleaning and optimization utility. FixCleaner was built on the platform of shareware in that could be freely distributed and downloaded.
The company, based on the Gulf Coast in D'Iberville, Mississippi, expanded its marketing arena over the course of the following year. The company's marketing scheme sought to codify the idea of "slimming software" via a single theme, reflected in both the logo and the application names.
The release of SlimComputer marked the first of SlimWare Utilities’ totally free offerings. It also characterized the branding scheme of the company, aligning it with the minimalism movement in computing. SlimComputer was designed to be a program that would remove all of the pre-loaded software that comes with new retail PCs. Part of its marketing strategy was keyed on its small size and ease of use.
Upon its release, SlimComputer was offered as a simple binary (executable) for a PC or for a direct-to-USB file which would auto-install the program into a flash-drive. This version could then be executed on a new computer, without its having to be installed. This makes the application portable, a feature that was hoped to gain the attention of computer technicians, giving repair agents a mobile platform with which they could simultaneously flag junk software and recommend optimizations.
In July 2010, SlimWare Utilities debuted the release of SlimComputer at the BlackHat Security convention in Las Vegas. It met with favorable reviews by the security community for its ability to minimize security risks, mostly through the removal the pre-installed trials and adverting links that come loaded onto a retail PC.
The promotional argument is as follows: by minimizing advertising-based surfaces within a new computer, one can also minimize access points for other, affiliated advertising platforms that may be linked to or associated with the pre-loaded programs. SlimComputer also performs general cleaning routines that are designed to aid the defense of personal data by cleaning/deleting recorded information, including Internet caches, saved Internet files and log files from all of the major browsers, IM clients, etc.